Regina Humane Society

Regina Humane Society | Branding

Every pet deserves a forever home, and every well-loved brand deserves a refresh. BT worked with the Regina Humane Society to update their look and story, giving their brand a new leash on life as they moved into their new facility.

CHALLENGE

Reimagine the Regina Humane Society’s brand story and visuals, without losing sight of their rich history.

IDEA

A modern identity with a clean, timeless look to carry RHS into their next chapter.

EXECUTION

We polished their logo, created clear brand guidelines, and delivered a cohesive identity that balances legacy and innovation.

Relevancy

Their new facility opened its doors with a fully realized brand, from vibrant murals to cohesive signage and an updated online presence.