University of Regina

University of Regina | Fall Recruitment

What does it take to inspire the teachers of tomorrow? BT helped the U of R Faculty of Education answer that call with a recruitment campaign to empower the next generation.

CHALLENGE

The Faculty of Education needed to attract future educators and ignite interest in the profession.

IDEA

An inspiring video campaign with heartfelt testimonials from students, alumni, and faculty.

EXECUTION

Creative was developed and launched online, with targeted ads designed to engage prospective students and their parents.